Concentration in Franchising

Program: Concentration 

School(s):  Rinker School of Business

The Concentration in Franchising explores the evolution and growing importance of franchising as a dynamic business strategy and model and prepares students and graduates for franchise business ownership or employment. Students earning a business degree have an opportunity to use 12 elective hours to earn the Concentration in Franchising, which includes an internship. Franchising is a worldwide phenomenon that needs employees but also offers people the opportunity to own a business or multiple franchise brands. Additional information is available from Titus Center for Franchising.  To earn the Concentration in Franchising students must complete the declaration form.

Compatible Majors for this Concentration:

Prepared for Success

 Aaron Rose, Class of ’19, Director of Operations at ResiBrands in Round Rock, TXAaron Rose

“As a graduate of the Titus Center for Franchising, I can confidently say that this program has equipped me with the knowledge and skills necessary for a successful career in franchising. Their comprehensive and practical education gave me a thorough understanding of the industry and its practices, from both a franchisor and franchisee perspective. The center’s connections with franchising executives from all around the world provided me with extremely valuable networking opportunities and insights into the latest trends and challenges in the field and also gave me the chance to get plugged into the franchising world and gain practical experience that has been invaluable in my career. I would highly recommend the Titus Center for Franchising to anyone looking to enter this exciting and dynamic field.  In three short years after graduating, I have the privilege of serving an emerging franchising conglomerate as their Director of Operations. I can say with certainty, if you apply yourself and take advantage of the networking opportunities, world-class internships, and resources available through the Titus Center, it will catalyze your career in franchising, just as it did mine.”

Alianna Marino, Class of ’24, Major: Business AdministrationAlliana

“I am a raving fan of Palm Beach Atlantic University because of the opportunities the Titus Center for Franchising has offered to me. With the Titus Center of Franchising, I have been able to connect with my classmates, other successful business operators and owners, as well as my professor, at a more intense level. This has helped me develop skills outside of the classroom. Some opportunities and experiences that I have had are going to professional networking events with franchise executives, franchise conventions, symposia, and franchise company locations to gain real world and hands on experiences. These are practices that you are not prone to get at other universities.”

Carson Quinn, Class of ’24, Major: FinanceCarson Quinn

“The franchise concentration has been a blessing to my college career since day one. Through the program, I have learned everything there is to know about franchising including what defines a franchise, the meaning of the items within the Franchise Disclosure Document, the importance of the Franchise Fee, and how a franchisor operates their company for the benefit of the franchisees. Even more monumental is the exposure to private networking events, conventions, internships, and scholarships. I definitely recommend the concentration in franchising because it will boost your business life and acumen. . . . I am a second-generation Jupiter native who loves the beach and Chick-fil-A. I am currently studying finance and will graduate with my bachelor's in May 2024 and then pursue a master's degree in the fall right after. I am involved in various activities on campus including FinTech and Student Government. My career goal is to work for JP Morgan or own a Chick-fil-A."

Matthew Cancino, Class of 23, Major: ManagementMatthew Cancino

“I cannot begin to express the effectiveness of the Concentration in Franchising and how grateful I am to have participated in it. Before crossing paths with Palm Beach Atlantic’s center for franchising I could have never imagined the incredible opportunities that franchising offers. Beyond the exceptional professional development opportunities, what truly sets the Titus Center apart is the sense of community it creates. Titus Center for Franchising is more than just an educational institution; it is a life-changing experience. To anyone considering the Titus Center for Franchising, I wholeheartedly endorse this transformative institution. Prepare to embark on a remarkable journey that will not only shape your career but also leave an indelible mark on your heart and soul.”


What can I do with this concentration?

Students can work with franchise companies in:

  • Marketing
  • Management
  • Finance
  • International business 

Concentration Details

Distinctively PBA

PBA is unique. No other university that we’re aware of offers a Concentration in Franchising. One other university offers a major in franchising. Several universities offer courses in franchising. However, Titus Center is closely aligned with the franchise community. Guest speakers, usually more than 12 per semester, develop ongoing relationships with our students and offer internships and jobs. Titus Center has a professional Advisory Board that includes more than 40 franchisors, franchisees and suppliers – most of whom take an interest in developing our students and helping them after graduation. Most of our students plan to own their own business and our Concentration prepares them for that opportunity. We also have scholarships available and will launch a loan program that will provide up to $300,000 for a student/graduate who buys a franchise. Opportunities we provide are simply not available elsewhere.


To earn the Concentration in Franchising you need to complete 12 credit hours as follows:

  1. BFR 2123 Principles of Franchising 3 Credit Hours. This course is offered online.
  2. BFR 3123 Franchise Creative Ventures 3 Credit Hours.
  3. BFR 4123 Franchise Management & Operations 3 Credit Hours.
  4. BUSV 4713 Franchise Internship 3 Credit Hours.

Use your elective hours in your degree program to complete the Concentration in Franchising. 


Learn more about your classes and requirements in the course catalog

Tuition & Fees

PBA awards over three million dollars in scholarships every year and 97% of PBA undergraduate students receive financial aid. 

Calculate Costs

DO you have questions about the Concentration in Franchising? Contact