In her 2020 Community Day address, President Debra A. Schwinn drew attention to “deep-seated fissures in our increasingly polarized society” and a prevalence of frustration between those with different viewpoints and opinions. “Anxiety is everywhere,” she noted. As a practical way forward, Schwinn offered an encouragement and added a new word to the PBA lexicon: Wordship.

This new term joins another pair of PBA traditions: Worship and Workship – the latter referring to the University’s signature community service program, initiated by PBA’s inaugural first lady Doris Moody. “Three amazing words and processes: worship, Workship and Wordship,” Schwinn said. “What a wonderful foundation upon which PBA can build.”

students walking into the sunset on campus Though the new term was coined by Schwinn, the principle behind Wordship traces its roots back to a campus-wide, student-led campaign several years prior. During the divisive 2016 election the PBA Student Government Association initiated this year-long program called Be Civil. This program encouraged students to listen well and show respect for those to whom they spoke, even in the presence of disagreement.


Worship, Workship, Wordship

 is the practice of honoring God with who we are and everything that we do.

Workship is a distinctive community service program that responds to human needs with Christ-like action in the community and the world. Through community service, students discern their vocation and develop a life-long habit of servant leadership. 

Wordship is the cultivated practice of using our words wisely to edify others, including those with whom we disagree, as a form of worship. It includes spoken words as well as written words.

Together, these three practices are the foundational, three-legged stool upon which the integration of faith and academics rests.


"Together, let’s use our words to heal and bring people together, like the healing balm of Gilead." President Dr. Debra A. Schwinn


Wordship Director


Stephanie Bennett

Professor of Communication and Media Ecology
Director of Wordship

work email

office: (561) 803-2053